Ireland Mattress Market Size, Growth, & Trends

Ireland is a unique market when it comes to mattress sales. Many of the properties in Ireland are traditional, which restricts the size of mattresses.

Despite the potential for mattress sales in Ireland to grow, the forecast is woeful compared to Europe.

Prominent Market Statistics

• Mattress revenues will amount to €106.97m in 2023. Markets projections for growth stagnate at 1.07% (CAGR 2023-2027).
• In comparison, the highest revenues for mattresses come from the Euro (€11.65m in 2023)
• The Irish mattress market contracted 8.1% against the previous years from 2012 to 2021.
  

Irelands Mattress Sector Revenue Projections

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The statistics for mattress growth show there will be a 109% increase from 2014 to 2027 with a 5% increase from 2023 to 2027, in line with the 1.07 CACR predictions for growth.

Mattresses By Type

Most people search for memory foam mattresses. Starting at 100 and decreasing to 52 searches by the end of the measured period represents a 42% decline over the period. Latex mattresses follow closely beyond in search results starting at 16 and decreasing over the period closing the year 64% lower than at the start of the period

Hybrid mattresses come in last according to google trends, the year starts at starting at 20 increasing searches and closing the year 62.5% higher than the start.

Information source Google Trends

Mattress

Mattress searches start low at 36 searches and then steadily increase across the measured period of 5 years where the mattress searches increase by 88.8%.

Information source Google Trends

Mattress by Size

Double mattresses start at 27% closing at 44% an increase of 22%, respectively. Single mattresses enjoyed an increase in searches over the measured period of 68%.

The King size mattress, although trailing in searches finished the year at the same level but did have some interesting peaks averaging out at 29% in overall searches.

Information source Google trends

Irish Mattress Size Guide

There are many different standard mattress sizes available for beds. How big should your bedroom bed be? You should always strive for comfort, but knowing the standard Irish bed size and dimensions can help you choose the perfect bed for your home. 

Mattress Dimensions & Sizes

(Bed/Mattress Size, Centimeters, Feet)

Super King

• 180cm x 200cm
• (6’0″ x 6’6″)

King

• 150cm x 200cm
• (5’0″ x 6’6″)

Double

• 135cm x 190cm
• (4’6″ x 6’3″)

Small Double

• 120cm x 190cm
• (4’0″ x 6’3″)

Single

• 90cm x 190cm
• (3’0″ x 6’3″)

Small Single

• 75cm x 190cm
• (2’6″ x 6’3″)

7 Top selling Mattresses in Ireland with prices.

(MATTRESS, SIZE, COST)

Dormeo Octasmart Plus Memory Foam Mattress

• Single - €399
• Double - €499
• King - €599
• Super king - €699

Emma Original Mattress

• Single - €449.99
• Small double - €639.99
• Double - €699.99
• King - €799.99
• Super king - €899.99

Silentnight Studio Original Mattress

• Single - €519
• Double - €715
• King - €779

Tempur Original Luxe

• Single - €2,759
• Double - €3,935
• King - €4,399
• Super king - €4,985

Eve Original Hybrid Mattress

• Single - €549
• Double - €639
• King - €719
• Super king - €799

EZ Living Furniture King Size (5 ft) Therapeutic Mattress – Rian

• Single - €1638
• Small Double - €1638
• Double - €1638
• King - €1638
• Super King - €1644

Information source Best in Ireland

Emma Mattress Ireland Vs Tempur-Pedic Mattress Ireland

The Emma mattresses start the 5-year period with a 15% search and increase by 193% by as the chart closes in Jan 2023.

The interest in Tempur-Pedic mattresses although significantly lower did show a 300% increase in searches over the period.

Information source Googler Trends

What's the Most Comfortable Mattress?

It comes down to personal choice. Mattress buyers are looking for a number of qualities that will help them feel comfortable and supported as they sleep. Here is a brief summary.

• Consumers prefer back support by 43%
• Customers want a firm mattress in 33% of cases.

• A pillow-top mattress will provide the ideal balance of comfort and support, according to 26% of buyers.
• 20% of customers favour soft mattresses.
• 20% of customers want a mattress that conforms to their bodies
• 14% of customers place motion isolation first.

Information source Mattress Clarity

Conclusion

The dichotomy is many Irish people from 35 years up still prefer to buy in brick-and-mortar shops.

The Irish mattress market contracted 8.1% against the previous years from 2012 to 2021.