🇬🇧 United Kingdom · Memory Foam vs Memory foam

Emma EssentialvsCoolmax Deluxe

Which one is best for you? Emma Essential vs Coolmax Deluxe - 2026 comparison by Vs Mattress

Vs Mattress is reader-supported, that means if you buy something via a link on this page, we might earn a commission. Thank you kindly.

Emma EssentialModel not availableCoolmax DeluxeSale: Get 50% Off

Emma Essential

by Emma · Memory Foam

Model not available

Coolmax Deluxe

by Memory Foam Warehouse · Memory foam

Sale: Get 50% Off

5 · 100-night trial

Pricing by size

Emma Essential

Single£318

Double£438

King£478

Super King£518

Coolmax Deluxe

Single£379.99

Double£539.99

King£599.99

Super Kingn/a

Essential information

	Emma Essential	Coolmax Deluxe
Type	Memory Foam	Memory foam
Launched	–	2001 (1970s)
Brand	Emma	Memory Foam Warehouse
Made in	United Kingdom	United Kingdom
Unique points	The Emma Essential is a two layer mattress: Breathable Hybrid foam Supportive HRX foam	This is a mid-range foam mattress and has a two layer construction: CoolMax Cover 5cm 50kg/m³ Memory Foam 15cm 30kg/m³ Reflex Foam. It scores well on price, performance and longevity, making it a popular choice for younger couples and new homeowners.
Video	–	CoolMax Moisture Disbursing Technology - Memory Foam Warehouse

Certifications & trial

	Emma Essential	Coolmax Deluxe
OEKO-TEX®	No	No
CertiPUR-US®	No	No
Certifications	–	–
Other certification info	–	–
Sleep trial	–	100 nights
Warranty	5	5
Free shipping	FREE	FREE
Free returns	YES	YES
Pay later	No	No
Delivery info	Free Delivery. Each Emma mattress is delivered factory-fresh and for free. Packaged in a convenient, easy-to-move box, it goes from our warehouse straight to your front door.	The CoolMax Deluxe is delivered as a rolled up mattress, allowing you to move it into your room of choice quickly and easily.

Firmness & feel

	Emma Essential	Coolmax Deluxe
One firmness fits all	No	Yes
Select your firmness	No	No
Adjustable firmness	No	No
Half and half firmness	No	No
Flippable / reversible	No	No
Firmness info	–	The CoolMax Deluxe Memory Foam mattress has a medium firmness rating overall. Suitable for front, back and side sleepers.

Construction & materials

	Emma Essential	Coolmax Deluxe
Layers	Temperature-regulating top cover, Breathable Hybrid foam, Supportive HRX foam	Memory Foam, Reflex Foam.
Cover	Temperature-regulating top cover. Fully washable at 40°C, this top cover is made from breathable fibres that help prevent overheating.	Comes with a CoolMax mattress cover which is removable and washable at 40 degrees. Coolmax fabric technology wicks away excess heat and moisture, to prevent you from stirrin
Machine-washable cover	No	Yes
Ergonomic handles	No	No
Comfort	Made using wonderfully comfortable foams, this mattress is sure to be loved by young and old alike. So, no matter whether you like to sleep on your back, your front or your side, you’ll always sleep sweet and soundly.	The top layer of memory foam offers luxurious comfort.
Support	Perfect for all body types, this mattress features unique cut-outs that support your shoulder and hips. Pressure is distributed across the mattress to keep your spine aligned and allowing you to wake up refreshed.	This 5cm memory foam top layer is deep enough for you to experience the full pressure-relief benefits of memory foam.
Posts	–	–

Size & weight

	Emma Essential	Coolmax Deluxe
Available sizes	Single, Small Double, Double, King, Super King	Single, Double, King
Dimensions	–	Single depth: 20 cm
Single weight (kg)	–	14
Double weight (kg)	–	20
King weight (kg)	–	23
Super King weight (kg)	–	–

Wrap up

Thank you for checking out this Emma Essential vs Coolmax Deluxe mattress comparison. We have tried to compare all the necessary information to help you choose which mattress is the most suitable for you.

Related comparisons

← All United Kingdom comparisons